Many of us in the user acquisition realm started 2020 excited about all the new layouts, new placements, ad formats, and channels we will get to test this year … only to see everything changed by a global pandemic that caught us all by surprise.
2020 was undoubtedly the year of exception for brands worldwide. That means there’s a lot to learn from it.
Here at Zoomd, it was important for us to understand our market and ecosystem, especially in a year so odd and different in so many aspects, so we decided to do this survey and share it with the rest of our community- to provide better clarity for all.
Special thanks to everyone that helped make this report happen. We couldn’t have done it without you. See you next year